4 Best Folk Alternatives in 2025
Last updated: February 2026 • 14 min read
Folk is a popular tool for relationship-focused teams and small businesses. While it offers a free tier (Up to 200 contacts), its paid plans start at $20/user/mo. Whether you're looking for a cheaper option, better features, or an open-source solution, we've compiled the 4 best Folk alternatives to help you find the right fit.
📋 Quick Summary
- Total alternatives: 4
- Free alternatives: 3 (HubSpot CRM, Attio, Twenty)
- Open-source options: Twenty
- Best overall: HubSpot CRM
- Best free: HubSpot CRM
Why Look for Folk Alternatives?
People commonly look for Folk alternatives for several reasons:
- Cost: While Folk has a free tier, its paid plans starting at $20/user/mo can add up quickly for growing teams.
- Feature gaps: Limited features and small contact limit on free are common complaints.
- Simplicity: Some users find Folk overly complex for their needs and prefer simpler solutions.
- Data ownership: Organizations wanting data sovereignty prefer open-source, self-hosted alternatives.
- Better fit: Different tools excel at different use cases — you may find a tool that's specifically built for your workflow.
📊 Quick Comparison Table
| Tool | Free Tier | Starting Price | Rating | Open Source | Best For |
|---|---|---|---|---|---|
| Folk | ✓ Up to 200 contacts | $20/user/mo | ⭐ 4.2 | No | Relationship-focused teams and small businesses |
| HubSpot CRM | ✓ Free CRM with unlimited users | $20/mo (Starter) | ⭐ 4.4 | No | Growing businesses wanting free CRM with marketing tools |
| Pipedrive | ✗ No | $14/user/mo | ⭐ 4.3 | No | Sales-focused SMBs |
| Attio | ✓ Up to 3 users | $29/user/mo | ⭐ 4.3 | No | Modern teams wanting a data-driven CRM |
| Twenty | ✓ Free (self-hosted) | Free cloud beta | ⭐ 4 | ✓ Yes | Teams wanting a modern open-source CRM |
Detailed Reviews of Each Alternative
HubSpot CRM
Free CRM platform with marketing, sales, and service hubs.
HubSpot CRM is a free, powerful CRM platform that forms the foundation of HubSpot's suite of business tools. It offers contact management, deal tracking, email tracking, and basic reporting at no cost. The paid Marketing, Sales, and Service Hubs add advanced features for growing businesses.
Pros
- ✓ Generous free tier
- ✓ All-in-one platform
- ✓ Easy to use
- ✓ Great marketing tools
Cons
- ✗ Expensive at scale
- ✗ Limited free reporting
- ✗ Contacts can get pricey
- ✗ Complex pricing
Pipedrive
Sales CRM designed by salespeople, for salespeople.
Pipedrive is a sales-focused CRM known for its visual pipeline management and ease of use. Designed by salespeople for salespeople, it emphasizes activity-based selling and provides clear visibility into the sales process. It's particularly popular among small and medium-sized businesses.
Pros
- ✓ Very intuitive
- ✓ Great pipeline view
- ✓ Affordable
- ✓ Good mobile app
Cons
- ✗ Limited free plan
- ✗ Basic reporting
- ✗ Limited marketing tools
- ✗ No built-in phone
Attio
Next-generation CRM built on real-time data.
Attio is a next-generation CRM that automatically syncs with your email, calendar, and other tools to build a real-time view of your relationships. It features a flexible, database-like structure similar to Airtable, making it highly customizable for different workflows.
Pros
- ✓ Modern and flexible
- ✓ Automatic data sync
- ✓ Highly customizable
- ✓ Real-time updates
Cons
- ✗ Still new
- ✗ Limited integrations
- ✗ Can be complex
- ✗ Expensive for advanced
Twenty
Open-source CRM alternative to Salesforce.
Twenty is an open-source CRM that aims to provide a modern, Salesforce-like experience without the enterprise pricing. Built with a focus on developer experience and extensibility, Twenty offers contact management, pipeline tracking, and task management with a clean, modern interface.
Pros
- ✓ Open source
- ✓ Modern UI
- ✓ Self-hostable
- ✓ Free
Cons
- ✗ Early stage
- ✗ Limited features
- ✗ Small community
- ✗ Still in development
🏆 Our Recommendations
Best Overall Alternative:
HubSpot CRM — Growing businesses wanting free CRM with marketing tools
Best Free Alternative:
HubSpot CRM — Free CRM with unlimited users
Best Open-Source Alternative:
Twenty — Teams wanting a modern open-source CRM
❓ FAQ
What is the best free alternative to Folk?
The best free alternative to Folk is HubSpot CRM, which offers Free CRM with unlimited users.
Is there an open-source alternative to Folk?
Yes! Twenty is open-source alternative to Folk that you can self-host for free.
What is the cheapest alternative to Folk?
The cheapest alternatives are the free options: HubSpot CRM, Attio, Twenty. For paid alternatives, prices start from as low as $14/mo.
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