Unbounce vs Webflow
A detailed comparison of Unbounce and Webflow to help you choose the right tool for your needs.
Webflow
Visual web design tool for building professional websites without code.
💰 Pricing Comparison
| Plan | Unbounce | Webflow |
|---|---|---|
| Free Tier | ✗ No | ✓ 1 site with webflow.io domain |
| Lowest Paid | $90/mo | $14/mo |
| Enterprise | $200/mo | Custom pricing |
⚡ Feature Comparison
| Feature | Unbounce | Webflow |
|---|---|---|
| Landing page builder | ✓ | — |
| A/B testing | ✓ | — |
| AI optimization | ✓ | — |
| Pop-ups | ✓ | — |
| Sticky bars | ✓ | — |
| AMP pages | ✓ | — |
| Dynamic text replacement | ✓ | — |
| Integrations | ✓ | — |
| Analytics | ✓ | — |
| Templates | ✓ | — |
| Visual builder | — | ✓ |
| CMS | — | ✓ |
| E-commerce | — | ✓ |
| Animations | — | ✓ |
| Clean code export | — | ✓ |
| Responsive design | — | ✓ |
| Hosting | — | ✓ |
| SEO tools | — | ✓ |
| Interactions | — | ✓ |
| Logic | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.1 | ⭐ 4.4 |
Pros & Cons
Unbounce
Pros
- ✓ AI optimization
- ✓ Great A/B testing
- ✓ High-converting templates
- ✓ Professional features
Cons
- ✗ Expensive
- ✗ No free plan
- ✗ Complex pricing
- ✗ Limited pages on lower plans
Webflow
Pros
- ✓ Professional-grade output
- ✓ Clean code
- ✓ Visual design freedom
- ✓ Great for designers
Cons
- ✗ Steep learning curve
- ✗ Expensive at scale
- ✗ Complex CMS
- ✗ Limited dynamic content
🏆 The Verdict
Choose Unbounce if: You need marketers running paid advertising campaigns. Unbounce excels with its ai optimization and great a/b testing.
Choose Webflow if: You need designers building custom, professional websites. Webflow stands out with its professional-grade output and clean code.
Best free option: Webflow offers a free tier (1 site with webflow.io domain).
❓ Frequently Asked Questions
Is Unbounce better than Webflow?
It depends on your needs. Unbounce is better for marketers running paid advertising campaigns, while Webflow is better for designers building custom, professional websites. Both are excellent tools rated 4.1 and 4.4 respectively.
Which is cheaper, Unbounce or Webflow?
Unbounce starts at $90/mo while Webflow starts at $14/mo. Webflow also has a free tier.
Can I switch from Unbounce to Webflow?
Most tools offer import/export features to help you migrate. We recommend trying Webflow's free tier before fully committing to a switch.
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