Omnisend vs Drip
A detailed comparison of Omnisend and Drip to help you choose the right tool for your needs.
💰 Pricing Comparison
| Plan | Omnisend | Drip |
|---|---|---|
| Free Tier | ✓ 500 emails/mo, 60 SMS | ✗ No |
| Lowest Paid | $16/mo | $39/mo |
| Enterprise | $59/mo | Custom pricing |
⚡ Feature Comparison
| Feature | Omnisend | Drip |
|---|---|---|
| Email marketing | ✓ | — |
| SMS marketing | ✓ | — |
| Push notifications | ✓ | — |
| Automation workflows | ✓ | — |
| Segmentation | ✓ | ✓ |
| Product recommendations | ✓ | — |
| Discount codes | ✓ | — |
| Pop-ups | ✓ | — |
| Landing pages | ✓ | — |
| Reports | ✓ | — |
| E-commerce automation | — | ✓ |
| Visual workflow builder | — | ✓ |
| Shopify integration | — | ✓ |
| Revenue tracking | — | ✓ |
| Forms | — | ✓ |
| SMS | — | ✓ |
| Analytics | — | ✓ |
| A/B testing | — | ✓ |
| Personalization | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4.3 | ⭐ 4.1 |
Pros & Cons
Omnisend
Pros
- ✓ Built for e-commerce
- ✓ Omnichannel
- ✓ Good automation
- ✓ Free tier
Cons
- ✗ E-commerce focused only
- ✗ Limited outside retail
- ✗ Complex for beginners
- ✗ SMS costs extra
Drip
Pros
- ✓ Built for e-commerce
- ✓ Powerful automation
- ✓ Revenue attribution
- ✓ Deep integrations
Cons
- ✗ No free plan
- ✗ Expensive
- ✗ Limited non-ecommerce use
- ✗ Complex for beginners
🏆 The Verdict
Choose Omnisend if: You need e-commerce businesses wanting omnichannel marketing. Omnisend excels with its built for e-commerce and omnichannel.
Choose Drip if: You need e-commerce businesses. Drip stands out with its built for e-commerce and powerful automation.
Best free option: Omnisend offers a free tier (500 emails/mo, 60 SMS).
❓ Frequently Asked Questions
Is Omnisend better than Drip?
It depends on your needs. Omnisend is better for e-commerce businesses wanting omnichannel marketing, while Drip is better for e-commerce businesses. Both are excellent tools rated 4.3 and 4.1 respectively.
Which is cheaper, Omnisend or Drip?
Omnisend starts at $16/mo while Drip starts at $39/mo. Omnisend also has a free tier.
Can I switch from Omnisend to Drip?
Most tools offer import/export features to help you migrate. We recommend trying Drip's trial before fully committing to a switch.
💰 Stop Overpaying for SaaS
Join smart professionals who receive our weekly roundup of the best SaaS deals, free alternatives, and money-saving tips.
Free forever. Unsubscribe anytime. No spam.