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EmailOctopus vs Buttondown

A detailed comparison of EmailOctopus and Buttondown to help you choose the right tool for your needs.

E

EmailOctopus

Simple, affordable email marketing for growing businesses.

4.2/5
Visit EmailOctopus
B

Buttondown

Minimal newsletter tool for independent writers.

4.3/5
Visit Buttondown
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💰 Pricing Comparison

PlanEmailOctopusButtondown
Free TierUp to 2,500 subscribersUp to 100 subscribers
Lowest Paid$8/mo$9/mo
EnterpriseCustom pricingCustom pricing

⚡ Feature Comparison

FeatureEmailOctopusButtondown
Email campaigns
Automation
Landing pages
Forms
Segmentation
Analytics
Templates
API
Integrations
Import tools
Markdown support
Custom CSS
Paid newsletters
RSS to email
Webhooks
Custom domains
Subscriber management
Open Source
Rating4.24.3

Pros & Cons

EmailOctopus

Pros

  • Very affordable
  • Good free tier
  • Simple interface
  • Great deliverability

Cons

  • Limited advanced features
  • Basic automation
  • Fewer integrations
  • Limited reporting

Buttondown

Pros

  • Simple and clean
  • Markdown support
  • Indie-built
  • Great API

Cons

  • Limited free tier
  • Basic templates
  • Small team
  • Limited design options

🏆 The Verdict

Choose EmailOctopus if: You need budget-conscious businesses. EmailOctopus excels with its very affordable and good free tier.

Choose Buttondown if: You need technical writers and developers. Buttondown stands out with its simple and clean and markdown support.

Best free option: Both EmailOctopus and Buttondown offer free tiers. EmailOctopus offers "Up to 2,500 subscribers" while Buttondown offers "Up to 100 subscribers".

❓ Frequently Asked Questions

Is EmailOctopus better than Buttondown?

It depends on your needs. EmailOctopus is better for budget-conscious businesses, while Buttondown is better for technical writers and developers. Both are excellent tools rated 4.2 and 4.3 respectively.

Which is cheaper, EmailOctopus or Buttondown?

EmailOctopus starts at $8/mo while Buttondown starts at $9/mo. Both offer free tiers.

Can I switch from EmailOctopus to Buttondown?

Most tools offer import/export features to help you migrate. We recommend trying Buttondown's free tier before fully committing to a switch.

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