Campaign Monitor vs Mailchimp
A detailed comparison of Campaign Monitor and Mailchimp to help you choose the right tool for your needs.
Campaign Monitor
Email marketing platform with beautiful templates and powerful features.
💰 Pricing Comparison
| Plan | Campaign Monitor | Mailchimp |
|---|---|---|
| Free Tier | ✗ No | ✓ 500 contacts, 1,000 sends/mo |
| Lowest Paid | $9/mo | $13/mo |
| Enterprise | Custom pricing | $350/mo |
⚡ Feature Comparison
| Feature | Campaign Monitor | Mailchimp |
|---|---|---|
| Email campaigns | ✓ | ✓ |
| Email builder | ✓ | — |
| Templates | ✓ | ✓ |
| Automation | ✓ | ✓ |
| Segmentation | ✓ | ✓ |
| A/B testing | ✓ | ✓ |
| Analytics | ✓ | ✓ |
| Deliverability tools | ✓ | — |
| API | ✓ | — |
| Agency features | ✓ | — |
| Landing pages | — | ✓ |
| Audience management | — | ✓ |
| Social posting | — | ✓ |
| CRM features | — | ✓ |
| Open Source | ✗ | ✗ |
| Rating | ⭐ 4 | ⭐ 4.1 |
Pros & Cons
Campaign Monitor
Pros
- ✓ Beautiful templates
- ✓ Good design tools
- ✓ Agency-friendly
- ✓ Good deliverability
Cons
- ✗ No free plan
- ✗ Limited automation
- ✗ Expensive
- ✗ Complex pricing
Mailchimp
Pros
- ✓ Easy to use
- ✓ Great templates
- ✓ Comprehensive features
- ✓ Strong brand
Cons
- ✗ Gets expensive fast
- ✗ Limited free plan now
- ✗ Can be buggy
- ✗ Removes contacts actively
🏆 The Verdict
Choose Campaign Monitor if: You need design agencies and creative businesses. Campaign Monitor excels with its beautiful templates and good design tools.
Choose Mailchimp if: You need small businesses getting started with email marketing. Mailchimp stands out with its easy to use and great templates.
Best free option: Mailchimp offers a free tier (500 contacts, 1,000 sends/mo).
❓ Frequently Asked Questions
Is Campaign Monitor better than Mailchimp?
It depends on your needs. Campaign Monitor is better for design agencies and creative businesses, while Mailchimp is better for small businesses getting started with email marketing. Both are excellent tools rated 4 and 4.1 respectively.
Which is cheaper, Campaign Monitor or Mailchimp?
Campaign Monitor starts at $9/mo while Mailchimp starts at $13/mo. Mailchimp also has a free tier.
Can I switch from Campaign Monitor to Mailchimp?
Most tools offer import/export features to help you migrate. We recommend trying Mailchimp's free tier before fully committing to a switch.
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